AI & Tech

In the rapidly evolving digital landscape, effective communication skills are more crucial than ever. Explore our research at the intersection of AI, writing software, and digital tools to discover how to upgrade your writing and connect with your audience.

Email

Mastering email etiquette has become paramount in today's digital workplace. Our experiments test how email formatting, style, context, and audience intersect to help you draft impactful messages, boost productivity, build strong professional relationships, and leave a positive impression on your colleagues.

Social Media

Just as email proliferated in the workplace, social media has transformed how we connect, communicate, and share in our personal and social lives. Our studies examine how different word choices and styles affect your image and audience reactions across different platforms.